Digital Branding , Wen Development, Social Media Marketing, SEO Company in Coimbatore

The whole point of having a web presence is converting visitors on your website into leads. To know why visitors are abandoning your website, you must first know the common factors which result in you further losing your leads. We have hence put together 7 key elements to ensure that you’re audience needs are catered to on a regular basis. 7 ELEMENTS THAT CAUSES PEOPLE TO LEAVE YOUR SITE WITHOUT TAKING ANY ACTION: 1. LACK OF CONTENT: The most important thing you can do when it comes to attracting visitors to your website is to provide high-quality and relevant content. There is no room for poor grammar, typo error or irrelevant content. Visitors will just switch over to another website that knows how to present a content which is easily understandable and relevant to what they are looking for. You could lose up to 44% on your potential customers for lack of content on your website. 2. NO CONTACT INFORMATION The most common mistake that business websites make is that

    HOW TO IDENTIFY SOCIAL MEDIA CHANNELS BASED ON YOUR BUSINESS? Social Media Marketing is mainly used to reach your business to the right audience. By using the social media platforms like Facebook, Twitter, YouTube, Instagram & LinkedIn you can create brand awareness, gain more traffic, generate leads, increase site visits and get engagements for your business. Social media may provide different social actions radically for sites. For example, Twitter is one of the top social media where people can share their updates and short messages. Facebook on the other hand is a well-developed social site where it allows people to share updates, photos, chats and includes various activities. When marketers choose which social media channel to be implemented for the marketing plan, they should analyse the reach & traffic metrics based on the product and services. There are 2+ billion active social media users worldwide and this number is said to be projected to grow a

How to convert website traffic into leads thedigitalbranding.com   SEO STRATEGY  ,  CONVERT YOUR VISITORS INTO LEADS ,  COLLECT VISITOR’S INFORMATION ,  CONVERSION RATE OPTIMIZATION(CRO) ,  GENERATING QUALIFIED LEADS ,  MARKET RESEARCH & COMPETITIVE ANALYSIS  ,  BUSINESS MODEL HOW TO CONVERT WEBSITE TRAFFIC INTO LEADS? Most of the marketers need to catch out the strong path, on how to convert the website traffic into leads. The website that you create may be so attractive, but the content &SEO strategy should be made strong in order to rank your website in the top of the search engines. You will get more visitors only if you are ranked in the top. People search their queries in the search engines to get the right solution& if you are not in the top of the page there are lot of opportunities to lose your site visitors. So rank your site effectively in a way that people could get the answers for what they search. Once your website is ranked prop

THE STEPS TO CREATE AMAZING CONTENT In this modern era, there are many marketing strategies to promote your products or services. Content marketing is one such strategic approach which involves creation of relevant, innovative and valuable content, publishing the content in social media platforms and leveraging it. But as the saying goes “Content is the King”, content marketing can effectively attract inbound traffic to any kind of traffic. Content must be in a way that answers your customer’s problem, thereby enabling them to make decisions. Read more to know how to make amazing content. WHY CONTENT IS IMPORTANT? Brand Awareness:  Quality content helps any business to build their brand’s awareness. A good content will increase the organic traffic to the website, thus enabling the customers to know about your brand. Attracts new traffic: When you leverage content keeping in mind the buyer’s journey, it will attract new audiences as the content provides them the soluti

BLOCK CHAIN IN MARKETING Even in this modern era, people are reluctant to embrace change and they often see it as a burden, rather than an advantage. But in today’s digital age, this picture is beginning to change and people are adapting the changes. The latest technology that has evolved is the Block chain technology. WHAT IS BLOCK CHAIN? The recent sensation world-wide is “Bit coin”, which is the raison d'etre of Block chain Technology. Basically it is the brainchild of a person known by the pseudonym “Satashi Natamoto”. The important feature that makes Block chain technology a great success is that it allows digital information to be distributed and shared but not copied and hence the backbone of internet was created. Now a days people demand for “digital truth”. The kind of digital truth that the Block chain provides is distributed, immutable and survivable. In block chain, the digital records are stored in a sequentially grouped dependent manner. Therefore,

DIGITAL MARKETING TRENDS OF 2018 Digital marketing is now taking the spotlight leaving aside the traditional ways of marketing. In general, Digital marketing means promotions and advertisements done through various digital channels like social media platforms, websites, email, search engines, apps and anything that is digital. Different kinds of tactics are used to attract the target audience and convert them into valuable customers. Here are the major trends that you can follow in 2018 to be a better and more successful digital marketer. 1. VIDEO MARKETING: The most attracting type of content in social media is the video content. Figures of video engagements of social media platforms are on a rise. Different types of video content like live streaming, 360 degree video are also available which makes this marketing tool more effective and engaging. 2. INFLUENCER MARKETING: Be it celebrity endorsements or user generated content, audience require social proof for auth